Overview
Time2B Consulting is an independent research and consultancy company specialized in providing the market insight that companies need to inform their decisions and develop strategic solutions for current and prospective clients.
Ο Opinion surveys amongst your target audiences (interviews, focus groups, etc.) Ο Market context studies (macro / micro) Ο Data processing and analysis, datamining and statistical modelling Ο Guidance on market, marketing and communication strategies Ο Recommended operational action plans Ο Implementation support and opinion monitoring Ο Additional areas of expertise: SD/CSR, Energy and Tech Ο Market insight and potential Ο Competitive positioning studies Ο Targeting of prospective clients and strategic segmentation Ο Testing concepts and offerings Ο Evaluating reputation, image and satisfaction amongst current & prospective clients Ο Validating strategic action plans in the market or organization Ο Sectors: primarily industry and B2B/B2B2C services
Main services Our areas of involvement
Our services
We will help you create a solid basis for your business by reviewing your positioning and product offering strategies. For that we can provide insight into your market segment to help identify and select the best development opportunities and potentials. This will aid you to remain competitive despite changing contexts, attract and retain your target audiences, have a clearer vision of your strengths and weaknesses, and anticipate threats that lie ahead.
Our tailored services include:
Ο Benchmarking: studying the competition and positioning in the market / SWOT Ο Surveying satisfaction, image and reputation amongst clients Ο Studying customer churn : reasons for losing clients Ο Analyzing uses, practices and expectations Ο Surveying image and brand awareness amongst prospective clients and influencers Ο Reviewing product offerings / Analyzing marketing mixes / Acceptability – Trade-off
Ο Pre-test and post-test communication
Ο Testing of concepts (products, services and digital communication)
Ο CSR analysis of value chains and stakeholders
Ο Tracking changes in opinion indicators and KPIs
Ο Strategic segmentation and action priority
Ο Targeting priority segments
Ο Market entrance and marketing strategies
Our team
An open structure
Time2B Consulting is led by its founder Emmanuelle Patry. The company is based on a flexible structure that invites experts to for cooperation on projects and supplies specialist knowledge of bespoke.
Our consultants draw on an extensive expertise and experience in studying behaviours, markets, opinions and expectations, psychosocial approaches and strategy consulting.
We specialize in tailored survey techniques, market exploration, opinion analysis, data processing and management and offer topnotch analysis and consultancy services.
Over the years, our consultants and analysts have gained experiences in multi-sector and multi-actor environments, which gained them a thorough understanding of company policies and practices, as well as organizations' relationship systems and business lines.
Skills: Qualitative analysis / Quantitative analysis / Coordinating groups / Devising and recommending action plans in strategic marketing, operational marketing, organization, RPS, supply chain logistics and communication / Compiling and coordinating complex and international study programmes / Developing and programming computer-assisted telephone interviewing (CATI) and web interviewing (CAWI) / In-depth semi-structured interviews / Recruiting and interviewing complex targets / Datamining, data analytics, statistics and modelling.
Our clients
Among our clients
Surveyed targets include
- Type: Current clients / Prospective clients / 'Lost' clients / Experts / Stakeholders / General public
- In companies: Chairmen, CEOs, directors / Senior, functional and operational managers / Employees
- Outside companies: Surgeons, physicians / Journalists and opinion leaders / Politicians / Individuals
- Scope: France and international